Fujifilm X-M5, quick review

Fujifilm announced the X-M5 last October. As the cheapest camera body in the X-series, it is positioned as the content creator camera — read “for video”. Looking at replacing my no longer working Canon G7X MkII for which an exact replacement was not available as Canon failed to deliver, either a MkII or MkIII, I felt that the Fuji could be the one. As I have already invested in the system, the interchangeable lens aspect is really a good proposal.

In late April, a month after ordering it from my local camera store, I picked up an X-M5. This is the “kit” version. It comes in a brown cardboard box, with cardboard form inserts to protect both the body and the lens, that are plastic wrapped. Previous cameras I got came in a black box, including the 27mm f2.8 R WR.

What’s in the box

– Fujfilm X-M5 camera
– NP W126S battery, barely charged
– XC 15-45mm f3.5-5.6 OIS PZ lens
– a Fujifilm strap
– Some papers with QR code
– Something about a software trial

Missing: USB-C cable to charge, or a charger, and a paper manual. In my case I do have a charger as the X-M5 uses the same NP-W126S battery as the X-T3, but I wonder how it goes with people that don’t already have that. I find that cheap to some extent.

This is the silver version. I wish I could have gotten a black one, but it wasn’t available.

Fujifilm X-M5 with the XC15-45 f3.5-5.6 OIS PZ
Fujifilm X-M5 with the XC15-45 f3.5-5.6 OIS PZ

What’s not?

Just to get this behind us, as it was all over the internet chatter as this is probably the most criticism from the reviewers: the X-M5 doesn’t have IBIS (In Body Image Stabilisation). I believe it’s a choice to keep the cost down, and maybe the size. We won’t complain about it.

Ergonomics

The camera body is small. Really small. It comes with a fully articulated LCD screen that swivel 180° to allow back or front viewing. This is one of the feature I came for, even though I had never used one. In a quick test shooting stills with the LCD screen as a viewfinder, I found the tiltable screen on the X-T3 more convenient than the swivel out screen: if you need to orient the screen you have to flip out and rotate, giving the camera some sort of wing. This might be more versatile, but it neither is discrete nor compact. However if you need a screen facing forward this works great. The side is not encumbered with connectors.

Fujifilm X-M5 with the XC15-45 with the screen tilted outwards
Fujifilm X-M5 with the XC15-45 with the screen tilted outwards
Fujifilm X-M5 with the XC15-45 viewed from the back with the screen.
Fujifilm X-M5 with the XC15-45 viewed from the back with the screen.

A lot of the user interface goes through the touch screen or through menus, and those familiar with other Fujifilm camera will feel at ease. There are a few dedicated and configurable buttons. There is also the mode dial that allow selecting still modes P S A M as well as the full auto, the two video modes vlog and movies, the filter mode and four customizable custom modes, C1 to C4. The more notable is the film simulation dial on the left side.

To the right of the screen on the rear there are three controls. A joystick and two buttons DISP/BACK and MENU/OK all used to access and navigate the menu.

Back of the Fujifilm X-M5. To the left, the screen and to the right the rear control buttons: DISP/BACK, MENU/OK and the multi directional joystick.
Back of the Fujifilm X-M5 with the screen and the rear control buttons.

There is no d-pad, but the joystick is used to control focus points, and by default pressing it zooms in manual focus. With my bug hands this gets in the way zooming being triggered way too often. After disabling it to just “center the focus area” it’s better. But I have still found situations where the display inexplicably zooms; bug or some other setting I need to change, I still haven’t found how or why.

A view of the front command dial of the Fuijfilm X-M5. Above is the shutter button, the record button with a red dot, the reat dial and the mode dial. Below the silver top part of the camera is the black grip.
Front command dial of the Fuijfilm X-M5

The front command dial with the combination of press and dial allows controlling various parameters. By default it changes the exposure (aperture, shutter speed or program shift depending on the mode), and if you press you can toggle to a different parameter like ISO or film simulation (when in C film simulation). It is configurable per mode (P S A M) along with the rear command dial, and can have up to 4 parameters set. Also very long press on the front command dial open the menu to configure it.

The rear command dial of the Fujifilm X-M5. To its upper left the record button with a red dot, to its up right the shutter, and to its left the control dial.
Rear command dial of the Fujifilm X-M5.

The rear command dial by default changes the exposure compensation in P S A and the shutter speed in M.

The only parameters that can be assigned to either are Shutter Speed (S and M), Aperture (A and M), Program Shift (P), Exposure Compensation, ISO and Film simulation. With the front command dial you can assign up to 4 functions and toggle them by a press. The screen will have an indicator showing which of the parameter is changed by the dial (also in blue colour).

A long press on the front command dial will directly lead you to the menu to configure both command dials in P S A M. I end up mistakenly doing so far too many times and I just wish I could disable this.

If you use a lens that has an aperture ring, the command dial will only work if the lens is in A mode. Otherwise the aperture set on lens prevails.

The top plate of the X-M5. From left to right: the hot shoot, the mode dial, the Q button on the bottom side, the shutter button with on/off switch on the top edge, the back control wheel on the bottom edge and the red dotted record button just above the wheel.

The Q button will bring up the Q menu: quick settings on screen to be changed. The navigation in the Q menu is similar to the other Fujifilm cameras: the joystick or the front command dial change the selected item, and the rear command dial change the value. What the Q button does can be changed. Long pressing on the Q when configured to show the Q menu brings the configuration to customize the Q menu.

The (record) button will by default start movie recording, even in still mode. This also can be reconfigured to perform a different function.

The AE-L/AF-L button will be default lock exposure and auto-focus. Auto-focus focus lock also trigger the focusing when in manual focus, if applicable. The button can be reconfigured to change what is performed when pressing it.

Then there is the playback button, and the Drive / (delete) button. That last one act differently depending whether you are in playback mode or not. In playback mode it is used to enter the delete picture menu. In shooting mode it shows the menu to select the drive mode, which allow selecting a burst mode, bracketing mode, HDR, panorama or multiple exposure. The button has no effect when shooting videos.

Film simulation dial

The X-M5 also feature the film simulation dial that first appeared on the X-T50. The dial position is a hard coded setting, but it offers the C mode where the film simulation is set in the menu, and the FS1 to FS3 positions where you can set a film simulation for each of the mode: still or video. Interestingly in the movie mode (not vlog) the dial is ignored and the simulation is set like in C mode.

The film simulation dial of the X-M5. It has various symbols with letters denoting specific film simulations CC for Classic Chrome or V for Velvia. Also in some positions C, FS1, FS2 and FS3. The center of the dial is labelled FILM. Just below is a button labelled DRIVE with a trashcan icon, and there is the covered mic input.
The film simulation dial of the Fujifilm X-M5.

There are a few positions where the film simulation can be changed without turning the dial. C is the custom mode. You can use the Q button, or the front control dial (press, scroll to the FILM position and then you can scroll through the film modes). Both the Acros or black & white film simulations can be configured further in the menu to select the colour filter: STD (none), Ye (yellow), R (red) or G (green). The latter isn’t accessible from the dial. There is also a sepia mode.
The FS1 to FS3 positions allow configuring film simulation for each of Still and Movies, so you can use different simulations between still image mode and vlog without touching the dial.

There is a big missed opportunity: using the FS1 to FS3 settings for film recipes instead of just the film simulation. Since I started writing this, Fujifilm announced the X-E5. It also has a film simulation dial, and Fujifilm added the film recipes, where you can set all the processing parameters a film recipe consist of for any of the FS1 to FS3 custom position. On would hope Fujifilm would provide a kaizen update to provide this, it’s definitely not the just released update.

Also the X-M5 is supposed to be for “content creators”, ie for people shooting a lot of video, and I don’t think this is a feature for that use case. I feel it’s an attempt to straddle the two market segments.

Video

I bought the X-M5 for that usage: video.

The camera offers two video mode: vlog and (movie). They have both separate settings including frame rate. Setting the camera in one of the two movie modes make the main shutter button the recording start stop trigger.

I set up the video to shoot 1080p@23.98, aperture priority, Eterna film simulation, plugged in my old Azden shotgun mic, and then shot a sample. It sounds ok, it’s a no-brainer. The X-M5 shoots up to 6.2K “open gate”, only in 3:2 aspect ratio. 4K and and 1080p are available in 16:9 and 17:9 aspect ratio. It supports standard framerates from 23.98P to 59.94P. Also for the content creator part you can shoot vertical video in 9:16 without having to rotate the camera. There is a high-speed recording mode recording in 100P, 120P, 200P and 240P dedicated to slow-motion. It can record in h264 and h265, with PCM or AAC sound, at various bit rates, and you can record in F-Log and F-Log2 or HLG for better colour grading when editing.

The vlog mode adds a few quick access. The short vertical move mode allow toggle quickly the recording mode. In that mode the format switches to mp4 sound recording.

When recording a video, the frame on the screen is red, offering a very visible indicator that it is rolling.

According to the manual, the microphone input doesn’t support phantom power (power through the jack). This is kind of an annoyance as most of the small battery-less camera microphones like Røde’s Video Micro II require this. However, I bought one, and it just work. Maybe it’s a disclaimer that some devices may not work, but I wished there actually was an official compatibility list of some sort.

The Røde Video Micro II with a deadcat wind screen mounted on the Fujifilm X-M5
The Røde Video Micro with a deadcat wind screen mounted on the Fujifilm X-M5

When the mode dial is one of the still picture mode (AUTO, P S A M) you can press the video record button to start filming a video. While this will honour the film simulation mode and other video settings, it will switch to an auto-exposure mode regardless of the the still mode, which have a strong effect on the shutter angle or the depth of field.

Not tested: the X-M5 offer recording (including in raw) over HDMI to external recorders. There is also the option to add a cooling fan (Fujifilm FAN-001) to allow shooting for longer periods of time. Its positioning make the screen always folded out.

Battery life

The X-M5 comes with the NP-W126S battery which is the “small” battery for Fujifilm. People wished it used the NP-W235 like on the X-S20, but its bigger size is really something that would impact the size of the camera.

The kit lens

Released in 2017, the XC 15-45mm f3.5-5.6 OIS PZ kit lens is part of the XC series, a less expensive line of lenses. For only CA$120 extra on top of the body only configuration, you get a reasonable multi purpose lens with optical image stabilisation. The light plasticky construction is on par with the price. The zoom is controlled by the wire (motorised), and there is no aperture ring. The focusing ring at the front automatically control the zoom when in autofocus mode. On power up the lens extends to be almost twice as long. At the widest it is the longest and the shortest is in the middle around 24mm, and at 45mm it is still shorter than at 15mm.

The Fujinon XC14-45 lens mounted on the Fujifilm X-M5. The from is extended being 1/3 of the length of the lens.
Fujifilm X-M5 with the XC15-45 f3.5-5.6 OIS PZ extended

The power zoom control is a zoom in / out toggle ring, which I personally don’t like; it’s not dissimilar to the rocker switch found on point and shoot cameras or even camcorders, and regardless of the directional settings, I always turn it the wrong way. Also why can’t I control the zoom form a button on the camera body? Canon got this with the EOS R 50V. I found it to be very slow compared to the manual ring operation of the 18-55 and other zoom I have used. The need for the lens to extend when powering on makes the camera take longer to be ready. You need to be aware of this as you can miss shots due to the camera not being ready.

The lens show some distortion at both ends. The distortion is handled in-camera for the JPEG and movies, and should be with most raw conversion software.

At 15mm there is some strong barrel distortion:

Two mostly identical pictures. The one on the right show barrel distortion.
On the left, the JPEG with correction, on the right, the raw without correction.

At 45mm there is some pincushion distortion:

Two mostly identical pictures. The one on the right show pincushion distortion.
JPEG (left) vs raw (right) show the distortion of the XC 14-45mm at 45mm

Adapted lenses

Like any other X-Series, the X-M5 support using adapted lenses. You need to enable the Shoot without lens option in the menus. One of the changes I see from the X-T3 is that you can enter a complete name for the adapted lenses to be added to the image metadata. While this doesn’t impact anything when it comes to picture taking it’s a very nice detail for those that are a stickler for metadata. It’s not unique to the X-M5 as it is also on other cameras more recent than the X-T3.

The camera doesn’t automatically switch to manual focus when you use an adapted lens. You need switch to MF using the Q menu, and make sure you have manual focus assist like focus peaking enabled: it’s only enabled in manual focus.

Conclusion

It is a small compact camera, well priced, that is completely compatible with the Fujifilm X system. Its video capabilities are quite extensive, better than many of the competition more expensive cameras. The lack of EVF wouldn’t make me choose this camera for photography. If you really are on a budget and/or want the flip out screen for video, this is the one as it is as capable as the more expensive model. Feature wise the X-S20 would bring a bigger battery and an EVF, minus the vlog mode.

Like
– Priced well.
– Size.
– Good performance for the size / price.
– Fully articulated screen.

Meh
– The film simulation dial.

Dislike
– The box content: no charger nor cable to charge, no paper manual.
– No EVF.

Good to know
– Not the latest X-Trans sensor, only 26 megapixel.
– No IBIS.

Comparables

At CA$1079 body only or CA$1199 with the kit lens, the Fujifilm X-M5 competes in the same segment as the Sony ZV-E10 (CA$899) and ZV-E10 II (CA$1399), the Canon R50 V (CA$1279 with kit lens) and Nikon Z30 (CA$879). The Panasonic S9 (CA$2149) and Sony ZV-E1 (CA$2999) represent a higher end of the “content creator” segment with a full frame sensor and the higher price tag attached.

Images

I took the X-M5 on a quick work trip to Europe and I used it more for video than stills as I also had the X-T3. The viewfinder really matters. Here are some images taken with the X-M5, straight out of camera JPEG (one was HEIF, converted to JPEG). The black & white one was accidental as apparently I bumped into the film simulation, and while the display showed it, the combination of dull overcast weather and outdoor readability of the LCD made that I didn’t realise at the time. Worked out better that way though.

New Fujifilm firmware

Today Fujifilm release a bunch of firmware updates, including for the X-M5. They all do the same thing: remove support for the older Fujifilm remote and remove mention for the old Instax Share printer.

I was hoping a kaizen update with film recipes.

Here is the new feature guide (PDF) for the X-M5.

Firmware download page. For GFX100RF, X-T5, X-T50, X-S20, X-M5, X100VI and X-half.

Fujifilm X-E5 and 23mm f/2.8 pancake

Some thoughts about the just announced Fujifilm X-E5, and its companion the 23mm f/2.8 pancake lens. Another camera I don’t have that I will talk about.

Take the X-T5, with 40 megapixel, IBIS and everything, put it in the X-E4 form factor, with the EVF on the side like on a rangefinder camera. Add a dedicated film simulation dial, not unlike the X-M5. With X-Trans 5 sensor and X-Processor 5 (the latest) it the top of the Fujifilm image pipeline.

The aluminium machined top, like on the GFX100RF calls for a more high end camera. Sadly it’s not weather resistant.

Fujifilm “retro inspired” design has always been at the foundation of the X-series camera. And the X-E5 pushes it a bit further in the EVF with an optional “classic” display, a minimal display simulating a 7-segment LCD and a needle exposure meter. Is this distraction free or just nostalgia? Underneath the camera on the bottom there is a small button for Bluetooth that looks like the film rewind release on manual cameras. As for connectivity it can connect to the current set of Instax Link printers.

Like on the X-E4, the LCD flips up to the top, great for selfies. There is a mic jack but not headphone out unless you use the USB adapter, so this might not be the best video camera. I personally wouldn’t pick this. That doesn’t mean its not capable, just that it might be limited.

Aspect ratio and digital zoom

The X-E5 supports the following aspect ratio (crops): 3:2, 16:9, 1:1, 4:3, 5:4. Nothing special. Why not the 17:6 or the 64:25 found on the GFX100 RF? This is a disappointment. The front lever allow selecting a digital zoom, x1.5 and x2. These are also crops.

Film simulation dial

The film simulation dial is under the top plate with a little window on top to show the current setting. I believe I still have the same opinion as on the X-M5 about the Film Simulation dial. But, in FS1 to FS3, you can set Film Simulation recipes. Apparently the settings of the FS modes can be combined Custom modes, ie each custom mode has its own settings. FINALLY. Maybe can we get this as an update on the X-M5, please, please, Fujifilm?

23mm pancake

At the same time the X-E5 is announced, the 23mm f/2.8 pancake WR is announced. It’s like the 27mm pancake, but 23mm. With an equivalent 35mm field of view (in 35mm), this is the third 23mm lens in the Fujifilm XF lineup along with the f/2 and f/1.4. This one offer a very compact alternative, and I expect it will be successful among Fujifilm street shooters.

Bundle

The X-E5 comes in either a body only or in a kit with the new 23mm f/2.8 WR pancake, in August 2025. The lens alone won’t be available before December 2025. I expect scalpers to buy the kit, hard to get, and then sell the two separately at over inflated price.

In that combination, the X-E5 is like a X100VI, but for CA$90 more. The X100VI has a faster f/2 lens, built in ND filter, different flash sync, and is a little bit smaller.

Price

CA$2000 or with the lens CA$2250, while the lens alone will get to CA$560. It’s more expensive down South with the tariffs. Some say it is expensive, but it is comparable to the X-T50.

Comes on two colours: silver and black. And the lens in an assorted colour.

Link: Interview of Fujifilm’s executives about the GFX100RF

DPReview has an interview of Fujifilm executives about the GFX 100RF.

Part of the reasoning is that the GFX100RF is a much more expensive camera than the X100VI, which means it needs to feel more premium. “At the beginning, when we discussed how we should design the camera, we already knew about the price point. So this camera should be more luxurious to match the price point,” said Oishi.

There is one way to avoid the supply problems: make it unaffordable. This sounds tongue in cheek, but the X100VI is still unobtainium, so is the X-M5…, the latter being one of the least expensive models.

A major factor in its luxury design is the top plate, which is milled out of a single block of aluminum—it’s the first time Fujifilm has used this type of manufacturing process.

Later, during the Fujikina event, Yoneda told us that turning an aluminum ingot into a GFX100RF top plate takes around five hours.

For so much I love well built devices, made out of metal, this looks like overkill to make it cost CA$7,000. This doesn’t make it a bad camera, but the law of diminishing returns clearly applies here.

To me, the unique feature of this camera, that also applies with the other GFX 100, is the possibility to shoot in 65:24 (or any other) aspect ratio and still have a large amount of pixels. And the GFX 100RF offers it in a smaller package. Fujifilm could offer the crops in the viewfinder for X-series and I’m sure it would work for many people with about half of the 40 Megapixels that the X100VI do offer.

Question on the Pentax 17 future

As Kosmo Photo reports that the main designer left Pentax, people are questioning the Pentax 17 future, or more realistically future Pentax film cameras.

Ricoh Imaging has said the Pentax Film Project – which led to the release of the Pentax 17 last summer – is now on hold while it investigates whether there is demand for further new film models.

If the main person behind the Pentax 17, driving the effort of film camera design, left Pentax, is there a possible future for further film cameras?

In the run-up to its release, Ricoh Imaging had said that it was investigating a raft of camera releases that could include a film SLR in due course.

I’m still not convinced that the Pentax 17 is for me. I would love to give it a try, but if I don’t enjoy shooting it, what’s the point? What I feel I might not like with the Pentax 17 is both the scale focusing and the lack of control on the exposure in general. On the other hand what I do like as a differentiator is the half frame vertical aspect ratio (but not its marketing). I do understand the constraints in the design and Pentax commitment, and this is why I hoped that they would develop further film cameras.

My ideal film camera design might be a difficult one in the current market. If it’s a reflex, a choice of mount might need to prevail to have an interchangeable lens camera. If not a reflex, it probably would have to be a fixed lens and have to be a rangefinder; otherwise a coupled rangefinder might mean Leica M mount, which mean relatively expensive glass. It’s one thing to build a camera, it’s another to build a lens system, or rely on out of production lenses. Right now film photography is on borrowed time.

Previously: Pentax 17, Reflex, a new 35mm film camera design

Canon V-Series

“V-Series”: I just made up that name. On March 26, for their video-first cameras line, Canon announced the global availability of the PowerShot V1, hoping that they sorted their manufacturing capacity. They also announced the Canon EOS R50V, a reworked version of the entry level APS-C sensor EOS R50, stripped of the viewfinder, and with improvements to the video mode. It comes (optionally) with a kit lens 14-30mm f/4-6.3 PZ. Body only, its cost is barely less than the R50, and with the kit lens it is still cheaper than the PowerShot V1:

The Canadian prices are:

  • PowerShot V1 CA$1,349.00
  • EOS R50V w/ 14-30mm CA$1,279.00

This is supposed to compete with Sony ZV line of cameras. The Sony ZV-1 II is CA$1,199.00, while the ZV-E10 II without lens a 16-50 is CA$1,499 and would compete with the V1 and R50V respectively.

This is more than the PowerShot G7X MarkIII (CA$1,069.00), or even the Fujifilm X-M5 (CA$1,199.00 with the 15-45mm).

News: GFX 100RF

The long rumored medium format fixed lens camera from Fujifilm was just announced.

It is called the GFX 100RF. RF stands for Rangefinder style, Fixed lens.

This camera will naturally compare with the Leica Q3 that is in a similar market segment.

The GFX 100RF has a 102 Megapixel sensor, larger than full frame (43.8mm x 32.9mm) like the one on the GFX 100II, and a newly developed fixed 35mm f/4 that is a 28mm equivalent FoV with a leaf shutter, and built-in ND filter. The lens can focus as close as 20cm front the front. The electronic viewfinder has a x0.84 magnification and 5.76 Megapixels, and it is complemented by a 3.15 in 2.1 Megapixel tilting LCD.

It has a dial that allows selecting 9 differwent aspect-ratios that, in addition to the usual ones, feature crops like 17:6 and 65:24 which are the Fujifilm G617 and T-X1 panoramic cameras respectively. There is also a vertical 3:4, that would allow taking a cropped picture in the portrait orientation. The aspect ratio dial will change the viewfinder to offer proper framing guides but the raw file will contain it all.

The digital teleconverter is a digital zoom similar to the one found on the Leica Q3 that will crop to any of 43mm, 63mm or 80mm field of view (in 35mm equivalent these are about 36mm, 50mm and 63mm respectively). The crop is done at the cost of less pixels, but since you start at 102 Megapixels, there is plenty of room to work with. Like with the aspect ratio crop, if you shoot raw, the whole image is still captured but it will be marked as cropped by default in your photo processing software (if it supports it).

There is no image stabilisation whether it is lens or in body. High speed flash sync is possible with the leaf shutter, up to 1/500 sec. There is also a dual SD-card slots and the camera is weather sealed if you install the included protective filter PRF-49.

And of course, all the usual film simulations are available.

Video

It wouldn’t be a Fujifilm without video. It doesn’t offer everything but you can shoot 4K in 30 fps, in 10 bits 4:2:2 and F-log2 with a digital images stabiliser, and there are both a headphone and a microphone jack.

Availability

The GFX 100RF is to the GFX-series what the X100 is to the X-series, albeit the latter showed up first.

MSRP is €5,499 / US$4,899 / CA$6,999, less than the Leica Q3 and available in April 2025.

Afterword

Please Fujifilm, bring these crops to the X-series. No need for a dial. Just allow assigning to a button. I want the frames in the EVF of my X-T3.

News: TTArtisan to release an Instax camera

TTArtisan is known to produce more budget friendly lenses for a variety of camera, including Fujifilm XF mount and Leica M rangefinder.

Now they are entering the market of the Instax cameras. Since the announcement is blocked by the Instagram wall, I’ll link to Kosmophoto: TTArtisan announces Folding Instant Camera which shoots Instax film:

Lens maker TTArtisan has launched a new folding camera which shoots Instax film.

It’s shooting Instax mini, it seems to be based on the Chinese Seagull 203 folding camera, and the shutter is mechanical.

Price is not available at the time.