Fujifilm film discontinuation

Via the photographblog, Fujifilm to discontinue Fujichrome Velvia 100F in 35mm, 120 and 4”x5” formats and Velvia 50 in 4”x5” and 8”x10”. Last shipment in December 2012 for the UK.

This is sad, even for the Velvia 50 at it represent one of the best color film today for landscape. The market for inversible color film is shrinking even more.