Goodbye Kodak, Hello Fujifilm

A quick explanation from Michael Krigman as to why Kodak is dying and Fujifilm is doing well. Michael bought a Fujifilm X-100 made of a Fujifilm sensor. But what did Kodak do?

As Kodak fades, FujiFilm embodies a new generation of photographic technology driven by genuine innovation rather than strict adherence to marketing formulas. A powerful lesson is hidden in this story.