Today Panasonic announced a new advanced compact camera, the Lumix L10. Back in March, somewhat unexpectingly, Panasonic refreshed the ZS/TZ lineup with a viewfinder-less model. Now to celebrate 25 years of Lumix, the L10 represent the top of the line Lumix compact camera. With the insides of a GH7 (the same m4/3 sensor), and the form factor of a LX100, with a 24-75mm f/1.7-2.8 equivalent zoom, it positions itself as a compact all-in-one suited for photo and video, with all the recent developments found in the S series, including the LUTs, and a microphone port.
At US$1,499 (CA$2,099) in silver or black, it is not that budget friendly. A titanium gold special edition for the 25 year anniversary will cost US$1,599 and be available in limited quantities.
A bunch of influencers got flown to Osaka, Japan for the announcement. Here I just have the Press Release.