After inventing the digital camera in 1975, and resisting it heavily, now Kodak is abandoning the digital camera market all together during their bankruptcy, to reorganize, refocus in order to exit as smaller company. They won’t stop making disposable film cameras though, which is part of the film division.
Source Kodak press release and C|Net.
While this seems to be saddening, it is the reality of the business, and I understand this one.
Kodak was in the low-end of the market, their camera weren’t really great, albeit sufficient in the consumer market. But with the declining market for consumer compact digital camera, totally taken over by cell-phones, it seems to be the logical decision. Even the Japanese makers saw a serious fall this year, but most have a higher-end product line to sustain the business.
My only hope is that they don’t end up getting out of the film business ; the current press release does clearly state they continue. The end of Kodachrome was an unfortunate decision they had to make, and consolidating their film product line seemed to be sane ; they still make good products and it would be very sad if they discontinued them.
We’ll see.