At a time where people mostly use digital cameras for family pictures, with phone becoming more and more the prevalent tool to snap family memories, Fujifilm is trying to bring the instant film back to fashion, outside of the niche market by offering the Baby Box as Tokyo Camera Style is telling us back in November. The Baby box is meant to help you document the early days of your child.
The box encourages parents to take a photo of their child every day to document their first year of life. Rather than just a bunch of digital files on their mom’s iPhone, these lucky kids will actually end up with an actual album of actual photographs to look back though for the rest of their lives.
Let’s hope people realize the importance of the physical picture that generations discover in shoe boxes and albums – and don’t require the complicated maintenance that electronic archive need.